The Reality Check: Is Your Wallet Tired of Being Bullied? Are you still walking into big-box retailers and handing over a hundred bucks for a “smart” keypad just because it has a shiny logo on the box? If so, congratulations: you are the reason marketing executives get to fly first class. For the rest of … Read more
The “Brand Tax” Reality Check: Are You Still a Sucker? Are you still dropping hundreds of dollars on a “brand name” projector just because you saw a commercial for it during a football game? If so, congratulations—you just paid for the CEO’s next vacation. While you’re out there paying 3x to 4x more at big-box … Read more
Still handing over your hard-earned cash to big-name brands just for a fancy logo? Let’s have a Reality Check: If you are currently browsing for a high-end music player and considering spending $300 or more on a “premium” brand, you aren’t an audiophile—you’re a victim of a marketing department. Why are you so eager to … Read more
Are you still paying a ‘Logo Tax’ on your smartphone? Let’s have a moment of silence for the people currently walking into a carrier store to sign their lives away for a 36-month payment plan on a $1,000 phone. Don’t be a sucker. You aren’t paying for better glass or faster chips; you’re paying for … Read more
Are You Still Paying the “Logo Tax” Like a Sucker? Let’s have a heart-to-heart about your addiction to shiny logos. Are you seriously considering dropping $300 or more on a “name brand” portable monitor at a big-box retailer? Why? Does that little plastic emblem on the bezel make your spreadsheets look more expensive? Spoiler alert: … Read more
Still paying 4x the price for a drone just because it has a “fruit” or “cinema” logo on the box? Let’s have a little heart-to-heart about your spending habits. If you’re still browsing big-name retail sites and dropping $100+ on a beginner drone, congratulations: you are officially subsidizing a CEO’s third vacation home. Smart Money … Read more
Are you still handing over $150 to big-name brands just so you can have a pretty logo on your desk? Let’s be brutally honest: if you’re buying your “pro” gaming peripherals from US retail giants, you aren’t paying for performance. You’re paying for their Super Bowl commercials and their CEO’s third vacation home. Don’t be … Read more
Are You Still Paying a $100 “Logo Tax” for Your Desk? Let’s be real for a second. If you’re still browsing big-name retail sites and dropping over $150 on a mechanical keyboard just because it has a “snake” or a “log” logo on it, you aren’t paying for performance. You’re paying for that brand’s Super … Read more
Are you really about to drop triple digits on a tablet just for a plastic logo? Let’s have a Reality Check. Your kid is going to drop this thing, smear it with jelly, and probably try to feed it a chicken nugget. So why on earth are you considering paying 3x more at big-box US … Read more
Are You Still Paying a “Logo Tax” Like a Total Sucker? Let’s have a heart-to-heart. Are you actually paying for superior audio engineering, or are you just subsidizing a billion-dollar marketing budget and a shiny fruit logo? If you’re still dropping over $150 on “pro” earbuds because you think a higher price tag equals better … Read more
